Name: HDFCergo.com Health Insurance CPS - India

Channel: Web+mWeb

Operating System: Windows, MacOS

Incentive: Non-incent

Conversion Type: CPS

Vertical: Lead Gen

Category: Insurance

Description: HDFC Ergo offers a range of health insurance plans, including individual, family, and senior citizen options. These plans provide comprehensive medical coverage, including hospitalization, pre and post-hospitalization expenses, and day-care treatments

Conversion Flow:
* User clicks on the tracking URL
* User fills name and mobile number on the landing page
* User verify the OTP received by SMS

* User select the plan

* User purchase the plan
* Sale Tracked on client CRM and report will be imported in every 24 hours

* Payment will be made only for conversions meeting KPI

Tracking Information:
Frequency - Offline
Cookie Duration - 30 Days
Web - Available
Mobile Web - Available
On Page Verification: Mobile OTP
Report Frequency: Twice a week
Validation Period: 45 Days

Promotion Methods:
Content - Not Allowed
Coupon - Not Allowed
Cashback - Not Allowed
Mobile App - Not Allowed
Email - Allowed
SMS - Not Allowed
Telegram - Not Allowed
Influencer - Not Allowed
Software - Not Allowed
Media Buying : Search - Not Allowed
Media Buying : Social - Not Allowed
Media Buying : Native - Not Allowed
Media Buying : Display - Allowed
Sub-Network - Allowed
Pop - Not Allowed
Push - Not Allowed
Video - Not Allowed
Reseller - Not Allowed
Incent - Not Allowed
Smartlink - Not Available
SUB1: Lead ID
SUB2: NA
SUB3: NA
SUB4: NA
SUB5: NA

Detailed KPI:

1. Expected ATS: Rs 20,000

2. Quality Benchmarks: Junk & not contactable leads % should be less than 15%

3. Validation Criteria:

a) Final billing will be done basis client report. Payout will be on successful policies generated.

b) Policies will not be billable if other channel source/coupon code is tracked at client end.

c) Any cancelled or non-fulfilled NOPs will not be eligible for the commission payout.

4. Geo Targeting: Pan India

vCommission