---- Must be able to pass IDFA on click ------- Must send back placement name on the promotion link ------ Rebrokering to affiliate / CPA network is not allowed ---  Try Lyft for a friendly, affordable ride whenever you need one. Request a ride with the tap a button, and get picked up by a nearby community driver who’ll take you to your destination within minutes. Yep, it's that easy. Conversion User Flow: Click on ad Redirected to AppStore Install & Open App Devices: iPhone Only Compatibility: Requires iOS 7.0 or later. This app is optimized for iPhone 5. Restrictions:Technical restriction - It's mandatory to pass the placement name of the campaign under the parameter &sub_traffic_source=Example: http://c.afftrx.com/?s=12345&subid=[subid]&sub_traffic_source=[sub_traffic_source]- It's mandatory to pass the idfa on click under the parameter &idfa= Traffic restrictionTraffic from the below blacklisted partners is strictly not allowedNo Rebrokering - Campaign only allowed to run on Mobile Web/Mobile Application Traffic. Offer cannot be promoted via Affiliate Networks. KPIs:  0.2%+ Click to install convertion rate must be maintained 35%+   Install to first ride conversion rateTypical install to ride maturity is within 72 hours.Thursday-Sunday generally has higher post install conversion rates The advertiser reserves the right to decline transactions if they are not meeting the above mentioned KPI.Cities:Dallas, San Diego, NYC, Los Angeles, Nashville, San Jose, San Francisco, Boston, Seattle, Austin, Miami, Chicago, Portland, Phoenix, Atlanta, Denver, Philadelphia, Pittsburgh.Demographics:M/F 18-34Other:Strong performance in games, dating apps, travel apps. Context is driving strong conversion rates.---------Restricted traffic sourcesPlease do not buy traffic from the below partners:Clickadu Winner SolutionsWinner Solutions LtdAdvertising TechnologiesMobvista Media Whiz MarketingMobusiUpTop DigitalResultsMediaQuick ScopePIT Resources UnipessoalVI Digital MarketplaceCachelight IncNB Daveocono GmbHPay Per Lead

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