Is Email Marketing Finally Dying? New Study Reveals Some Shocking News

This week industry veterans David Daniels and Nicholas Einstein of The Relevancy Group released a major new research paper entitled, “THE POWER OF EMAIL VERIFICATION AND MULTI-METHOD HYGIENE” which was sponsored by Webbula. According to a study, email delivery rates have dropped drastically over the past three years, dropping 87% as

Read More

CRTC Issues Penalties for Malware Distribution

The Canadian Anti-Spam Law (CASL) does not just prohibit non-consensual commercial messages.  The  Canadian Radio-television and Telecommunications Commission also enforces CASL’s prohibitions on  the non-consensual installation of software onto a person’s computer. As reported by FTC (CID) investigation defense lawyer Richard B. Newman, on July 11, 2018, the CRTC issued Notices

Read More

The Ultimate Email Checklist [Infographic]

We've all been there. Spending precious time drafting and re-drafting an email that will be blasted to hundreds if not thousands of subscribers, only to realize a blaring spelling or grammatical error right after you have hit that blast button.  <facepalms> Wouldn't it be nice to have a checklist of sorts

Read More

Behold the Future of Nutra! It is as bright as BitterStrawberry’s brand new offers! Get your business in shape with their products and convert with the force of nature!

Affiliate marketing is ever-changing as technology advances, bringing on the table new tendencies all the time, for business development. Even if we can’t tell for sure what will happen in the future, one thing is sure: We always need to be ready to adapt. Considering that focus on trust and personal

Read More

FTC Defense Lawyer on Action Illustrating Need to Hold Partners Accountable

The Federal Trade Commission recently announced the settlement of allegations that marketers deceived consumers via a get-rich quick scheme.  According to reports, the operators have agreed to a permanent ban on marketing or selling certain types of software. The FTC alleges that the international network of defendants deceived consumers by falsely

Read More

Instagram to Add Shopping Function to Stories

Hold on to your chair! Buckle up buttercup! It's about to get real... Ha! No seriously.  If branding yourself to the millennial crowd via Instagram is your thing, then have we got the news for you. Instagram is expanding its Shopping function beyond the main feed into its Stories channel. This will

Read More