Archive | Legal

FTC Announces Campaign to Help Businesses Strengthen Cyber Defenses

The Federal Trade Commission has recently announced plans to launch a national education campaign to assist small businesses strengthen their cyber defenses and protect sensitive data that they store. As outlined in a new Staff Perspective report, the FTC will develop and distribute reader-friendly educational materials with information about cybersecurity that small businesses need.  The […]

Read the full story

Posted in Legal0 Comments

No TCPA Vicarious Liability Without Ratification

The Ninth Circuit has ruled that payday lenders and two marketing companies were not liable under the Telephone Consumer Protection Act by virtue of working with a lead generator that utilized automated dialing equipment to disseminate text messages. Here, the lender had separate agreements with a marketing company (LeadPile) that purchased/sold leads from a third-party […]

Read the full story

Posted in Legal0 Comments

FTC’s Data-Breach “Unfairness” Standard

  The FTC has showed no signs of slowing down when it comes to data breach investigations and enforcement actions. In doing so, the Commission utilizes concepts of “unfairness” and “deception.” Companies that tell consumers they will safeguard their personal information are forced to live up to those representations. To establish that a company’s practices […]

Read the full story

Posted in Legal0 Comments

Supplement Marketers Settle FTC Deceptive Advertising Charges

A health products company and its owner have agreed to settle charges by the Federal Trade Commission and the State of Maine that they deceived consumers with promises that their products could treat everything from arthritis to memory loss.  The proposed federal court order bars the defendants from engaging in a wide range of business […]

Read the full story

Posted in Legal0 Comments

Trump Picks Corporate Antitrust Lawyer to Lead FTC

President Trump has chosen Joseph J. Simons, an antitrust lawyer who has represented a number of tech companies, including Microsoft, to lead the Federal Trade Commission.  Other seats at the agency have also been filled, one of which by Rohit Chopra, a fellow at a consumer advocacy group. The nominations are expected to be approved […]

Read the full story

Posted in Legal0 Comments

GDRP Impact on Digital Marketing

GDRP Impact on Digital Marketing The General Data Protection Regulation is a regulation that is intended to strengthen data protection for individuals within European Union countries.  At its core, the GDPR is intended to provide individuals more control over and additional safeguards with respect to their personal data, including the right to be forgotten and […]

Read the full story

Posted in Legal0 Comments

U.S. Federal Trade Commission Investigating the Equifax Data Breach

Last month, reports surfaced that Equifax, Inc., one of the nation’s leading credit reporting services, was the subject of a historic cyberattack that compromised the security of financial and other personal information of more than 143 million U.S. consumers.  The data breach involved names, social security numbers, birth dates, addresses, driver’s license numbers and credit […]

Read the full story

Posted in Legal0 Comments

Facebook

Subscribe via RSS