ALL CREATIVES MUST BE SUBMITTED AND APPROVED BEFORE GOING LIVE PLEASE CONFIRM CAP WITH ACCOUNT MANAGER - Payout: Revshare - Conversion Point: Valid Lead Submit - Traffic Accepted: No Co-Reg, No Incent, All traffic types with exclusions. No path or coreg traffic allowed. - CAP: One time drop of up to 200 leads. After the initial budget has been fulfilled please confirm with your account manager if caps can be increased. - Day/Time Restrictions: 24/7. Recommended drops between Monday to Friday- 8:00 am to 19:00 pm EST - Geos: Canada, Mexico, US. - US TOP 15 States: VA, SC, UT, MN, NH, IA, PA, NM, NJ, CO, TN, ME, ID, MT, TX. To maximize payouts, please ensure you’re targeting only the top-performing states: https://docs.google.com/spreadsheets/d/1J91cDXaLQ_AJnDhbUpL6NlHmfAQ_AKLb8SccazxzOXA/edit?usp=sharing - Filters: 25+ to 64 age group (Senior Users, 65+ are allowed.) Multiple cars and homeowner Senior Users, 65+ are allowed. - Top Performing Channels: Facebook average $9. CVR 50%, 4$ EPC SMS - jump page required, average $2 EPC Email - $1-$2 EPC- Stats: if no stats, stats available upon request - Marketing Guidelines: https://drive.google.com/file/d/10pxH1pjew3lWI2u2QLy2QiKe9AcvCldk/view?usp=sharing. Please submit custom creatives for approval. ***Tips For Quick Turnaround to Creative guidelines for faster approval: 1. When a price tag is presented - place a disclaimer (*Avg. expenditure $89/mo). 2. No dropping carriers' names. 3. Don't use promising words - Cheapest, Lowest, free, etc. 4. Don't use misleading wording such as: calculating. - Restrictions: no additional restrictions. - Prepop: Yes. ⦁ first name ⦁ lastname ⦁ zipcode - Email Assets Available: No - Email: Check the email section for the Suppression file. Physical Address opt-out: 1070 Montgomery Rd #361, Altamonte Springs, FL 32714

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