Name: SmartFinancial.com Life Insurance CPL (Lead Gen) - United States** (Internal)

Channel: Web+mWeb

Operating System: Windows, MacOS

Incentive: Non-incent

Conversion Type: CPL

Vertical: Lead Gen

Category: Auto Insurance

Description: SmartFinancial is a leading digital insurance marketplace. SmartFinancial uses proprietary customer acquisition technology to connect in-market insurance consumers with a vast network of insurance agents and carrier partners nationwide.

Conversion flow:

* User clicks on tracking URL
* User fills out the form.
* Postback fires here
* Payments will be made for conversions meeting KPI.

Promotion Methods:
Media Buying Social - Allowed

Payout:  85%

Detailed KPI:
 
1. Hours: 24/7 (Highest generating hours are 9am-5pm EST M-F)
2. Traffic Restrictions: No paid search, email, SMS, co-reg, path, pop-under, call center, offerwall, bots or incentive such as rewards, freebies, surveys, cash-back, gift-cards, etc,.
3. Geo Targeting: United States.
4. Ads ARE RESTRICTED/PROHIBITED FROM referencing the following. Failure to comply can result in a 25% scrub of your account:
A. Use of insurance carrier company names, misspellings or logos (e.g., State Farm, GEICO, Allstate, Liberty Mutual, etc.)
B. Use of other company brands, logos or trademarks or misspellings such as SmartFinancial, Costco, Walmart, etc,.
C. Claims of "free insurance," "zero cost insurance," or similar false claims
D. Claims of free gas cards, free gas angles, prepaid cards with customers to spend and/or EBT
E. Misleading language that could confuse or mislead consumers
F. Insurance companies scamming people, ripping people off or portraying insurance carriers in a negative way
G. Alluding to a potential refund, getting cash back or getting anything back that alludes to a refund
H. No absolute numbers (ex: you could save as much as $600/year is ok, save $600/year is not)
I. Any copy regarding rates as low as must be done in monthly or yearly increments, not daily or weekly.
J. Cash, coins or check to be received by the customer (in imagery or words)
K. DMV images, government symbols or insignia
L. Verbiage of a demographic group (ie Savings for Seniors, Savings for Veterans, Race, Ethnicity, Gender, etc,.)
M. Non-English language ads
N. No stealing personal items from the car image or video, it is misleading since car auto insurance won’t cover personal property stolen Show Less.

vCommission