Minimal call duration: Dynamic (based on RTB response) 

 Payouts: Dynamic (based on RTB response)

Call hours: Dynamic (based on RTB response)

Time Zone: EST

Call limits: no cap

Concurrency cap: none

GEO: Dynamic (based on RTB response)

Tier 1: $91 | 120 sec
Call hours: Monday - Friday: 8:30amm - 7:00pm 
                    Saturday: 9:00 - 4:00pm
Call limits: 15 per day
Concurrency cap: 5
Target GEO: https://docs.google.com/spreadsheets/d/1fd3x9NX5MrGrkIGx2d4A92p1cN-KdszsVWQkpg_dwFE/edit?usp=sharing

Call approval/refusal time (hold period): 7 days

Definition of a qualified call: 

• Caller must be interested in new service within service area and decision maker- homeowner.
• Looking for roofing services. (New installs/replacement- no repairs)
• No customer service calls, billing etc.

Traffic Accepted: Paid Search, SEO, Social

Prohibited types of traffic: FB Marketplace, SMS, GMB

Restricted: Brand bidding, fake testimonials/reviews, superlatives like best, cheapest, greatest, lowest, etc., verbiage insinuating free or discounted services not allowed. 

Calls might be refused upon merchant's reporting/tracking system (duplicate, duration discrepancy)

**IMPORTANT: Must add the following disclaimer at the bottom of your site

Disclaimer: [This site] is a free service to assist homeowners in connecting with local service providers. All contractors/providers are independent and [this site] does not warrant or guarantee any work performed. It is the responsibility of the homeowner to verify that the hired contractor furnishes the necessary license and insurance required for the work being performed. All persons depicted in a photo or video are actors or models and not contractors listed on [this site].

MarketCall