US Only Converts on Sale Allowed: Native, Social, Email, Banner, PPC, Search, SEO Description ***Restrictions*** NO BIDDING ON THE FOLLOWING BRANDED TERMS: 1) Relevant Branded terms (e.g. Original Defense) Variations of the Branded Terms (i.e.: variations of branded terms examples (e.g. Original Defense Sleeping Bag etc.) are also NOT ALLOWED. No building branded FB pages that compete directly with the advertiser. ie - A branded FB page that uses the advertisers name No use of the advertiser’s brand name in URL (e.g. www.originaldefensesleepingbagreviews.com , www.originaldefensefans.com , etc.) No GI email allowed. Only email traffic to TOP LEVEL and cable domains is allowed (e.g. Gmail, Yahoo, Cox, Time Warner, etc.) NO brokering to any networks is allowed The following Media Types are NOT ALLOWED: - Co-Reg - Survey - Pop under - Branded-terms - Incentivized - Network **DO NOT SAY** - Emergency Sleeping Bag is 100% effective - Emergency Sleeping Bag eliminates all risk of dying in extreme weather etc Physical Opt-out Address - 23000 Sussex Hwy Suite 235, Seaford, DE 19973 Fake/false celebrity ads/endorsements are strictly prohibited

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