Duration of a qualified call: 130 sec

Monday — Thursday: 1pm - 7pm EST
Friday: 1pm - 6pm EST

Calls sent outside of working hours are not billed (!)

Call limits: 200 daily

Concurrency cap: 10
Call approval/refusal time (hold period): 7 days

GEO: US Nationwide (except OR)

Puerto Rico is not accepted

Repeat callers: repeat callers are not paid

Definition of a qualified call: callers interested in Debt resolution, with a current source of income. Caller needs to have more than $15K-$20K of unsecured debt. Credit card debt is most desirable. Customers should not be looking for loans or checks. Callers should be interested in A FREE CONSULTATION about possible debt forgiveness through ATTORNEY-BACKED PROGRAM

Advertiser CAN take medical debt if medical debt is less than 50% of their total debt amount

Allowed types of traffic: - Social, Native, Paid, Facebook ads, TikTok, Snapchat ads, Instagram ads

Definition of non-qualified call: Non US Consumers; Consumers did not meet Minimum Debt or Income Amount requirement;

Call did not meet Billable Duration requirement; Duplicate calls or lead; Incentivized calls or leads:

Consumers that are already enrolled in a program; Consumers that did not want to speak about debt;

Consumers that did not have debt issues

No Debt, Only Secured Debt, Federal Debt, Looking for Loan, Looking for a check.

All creatives must be submitted for approval prior to launch

Requirements for the ad creatives:
In the ads it's forbidden to use the phrases "eleminate debt", "forgive debts", "get rid of 100% of debt" and the word eliminar and indulto 

It's forbidden to use any images of politicians or government meetings to avoid callers who think it's a government program.
Don't use pictures of Banks, name of  Banks, checks.
It's strictly forbidden to mention any Personal loans in the ads.

Creative must contain only 15K debt or more

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