No adult, No sms, No email, No bot traffic. Incent traffic is not allowed to run for non incent campaign. For GP campaign, all attibution must come from legal google playstore and legal download. Those traffic would be regarded as fraud traffic and would be not paid: 1. the version of installed app is not same as the app version in google playstore; 2. The duration from click to install is less than 30 sec or over 5% installs with the duration from click to install longer than 24hrs; 3. One install has more than 4 clicks with same IP during 24 hrs; 4. Incomplete conversion flow for CPA/CPR/CPS; 5. the install is not counted in google playstore; 6. the traffic is regarded as fingerprint by 3rd tracking platform. Besides, device ID must be passed if it is mandatory mentioned in the offer.

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