KPIs: Optimize on Registration rate of 20% Optimize campaigns toward engagement events (messages, comments & calls). Optimize user conversion rate. CPE: less than $1.50 Restrictions: Gambling, drugs, adult related topics/placements, Targeting country is Oman, only non-incentive ads to run. NO Israel Sources on it. No incent, No adult, No alcohol, No offerwall, No app discovery, No popup/under, No sms, No push, No custom creative, No rebrokering to 3rd party network, No bot, No social, Search/Branded Key Terms are STRICTLY prohibited. Blacklisted Networks: - Laddez - BigUpCpa - MobileTraffic.de1) No Incent, No Pop up ads, No Free-Recharge apps traffic and No App Wall like Geenapp etc. No SMS, No Email, No Adult traffic, No Social Media traffic and No Bot Traffic2) CVR within 8% The caps provided are network wide. Please ask AM for individual Caps by Mail and Skype. expiry date: Mentioned on the dashboard.3) The offer will stop converting once we hit the daily/monthly cap.4) Usage of any other creatives apart from the mentioned on the dashboard needs explicit approval from AM, and needs to be shown to AM. Not adhering to this would be treated as fraud.5) Non-Solicitation: For a period of six months from the start of the campaign, the Publisher agrees not to solicit, nor attempt to solicit any Advertiser of InMobi6) Any fraud detected by the advertiser within 6 months from running the campaigns would be penalized and the installs would be reversed.

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