Google has rolled out a new beta program within its “communication extensions” program. This will allow adwords advertisers to collect email addresses directly from their adwords ads. At first this sounds like an amazing opportunity for any leadgen advertiser; however, this could potentially spell trouble…particularly for affiliate leadgen advertisers. Lets take a look at a [...]
Archive | Affiliate Marketing
Leads Directly from Adwords Ads? New Adwords Feature for LeadGen
Posted on 22 February 2012.
Posted in Affiliate Marketing, CPA Marketing, Industry News0 Comments
5 Ways to Make the Most Out of Seasonal Advertising
Posted on 15 February 2012.
Now that Valentine’s Day is over, do you feel like you’ve capitalized on the holiday, or do you think you could have strategized better and come out of the holiday more profitable? Seasonal advertising takes a great deal of planning in order to be successful, but more importantly it requires a deeper understanding of consumer [...]
Posted in Affiliate Marketing, CPA Marketing2 Comments
Facebook to Offer Mobile Ads – HUGE Opportunity
Posted on 15 February 2012.
Another piece of news on the mobile marketing front…and once again another opportunity to potentially cash in huge. According to the Financial Times, Facebook is set to launch advertising on mobile devices. This comes as no surprise for a few reasons: 1 – Facebook is looking to increase revenues any way possible for the IPO [...]
Posted in Affiliate Marketing, CPA Marketing, Mobile Marketing4 Comments
Time Sensitive Admob Mobile Ads Opportunity – Cash In Now
Posted on 15 February 2012.
Recently, admob made an announcement that they are changing the AdMob auction for their CPC ads. Checkout their official announcement: To ensure that we deliver the most effective mobile ads marketplace to our customers we are changing the AdMob auction for all cost-per-click (CPC) ads. Effective February 15, 2012, AdMob will move to an AdWords-style [...]
Posted in Affiliate Marketing, CPA Marketing, Mobile Marketing1 Comment
4 Steps to MASSIVE Profits – Demo Targeting Part 2
Posted on 08 February 2012.
At this point you should have a basic demographic profile of the type of person you are looking to get your ad and offer in front of. You should have information like: gender, age, race, education, income, etc. After my last post, I got a ton of questions about the basics of demographic targeting and [...]
Posted in Affiliate Marketing, CPA Marketing3 Comments
Psychographic Resarch – Know your Target Market
Posted on 08 February 2012.
As affiliate marketers, we have to make significant investments on promoting our campaigns on advertising platforms such as Google, Bing, Yahoo, Facebook, and LinkedIn. Each platform has its own way of determining how ads are ranked as well as determining the user profile so that the ads delivered are as contextually sensitive given the users [...]
Posted in Affiliate Marketing, CPA Marketing0 Comments
Making the Most of Your Affiliate Manager
Posted on 08 February 2012.
In the expansive world of internet marketing, making connections with strong partners and utilizing all of the resources available is key in running a successful business. If you are working with a network, one of those invaluable resources is your affiliate manager or advertising rep. These professionals have extensive training and their career path is [...]
Posted in Affiliate Marketing0 Comments
