Scoop

Convert or die!  If you’re an affiliate and that’s not printed out and pasted on every wall you own you better get some glue.  Converting the traffic you gather is such a huge part of the game.  Traffic sources are so abundant these days I’ll dare to say that Traffic isn’t nearly as important as [...]

Read the full story

The Following is a guest contribution from Jonathan Bartov, mobile media buying manager for Matomy.com One of the most used quotes in advertising is John Wanamaker’s famous one. “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half “ Many modern online marketers think this is the case [...]

Read the full story

A recent story came across my browser too inspiring, too real, too unforgetable to let it pass by.  I’m talking about the story of Thomas Backlund.  He’s a full time entrepreneur, full time code monkey, and full time homeless individual living in a tent. See what I mean? It’s all too intriguing. Thomas’ words are [...]

Read the full story

The following interview is thanks to Richard Newman.  You can visit his site at http://www.hinchnewman.com/   [Mark] 1. Why is it that networks can get away with “closing their doors” and not paying out their required debt to debtors (i.e. advertisers/publishers), but then start new ventures immediately afterward as if nothing ever happened? [Richard] Corporations and LLCs are [...]

Read the full story

Retargeting is an industry term that’s been around for awhile now. It’s definition has changed and grown to mean something different over the years as well. Today the definition is broader and encompases lots of ways to work with “retargeted” visitors. The traditional form of retargeting is defined as the action of dropping a tracking [...]

Read the full story

Facebook is now allowing a select number of pages to add geo targeting to their promoted posts. What’s even better is that you can now go back to prior promoted posts and add geo targeting (even if it wasn’t on the first time you ran it). This is a great chance to try some new [...]

Read the full story

For any of your more “organic” focused affiliates you may find the following news extremely interesting. This could be a huge ranking loophole for a short time when it launches, so get ready. Facebook is looking to turn their “notes” feature into a full blown Tumblr competitor. How good does that sound? Imagine combining the [...]

Read the full story