5 Secrets to Writing Winning Headlines

You’ve just written killer sales copy you know is going to blow away the competition and get readers to ‘click now.’  Good for you! But unless you get someone to read it, you’re dead in the water. Statistics prove that 80% of your readers don’t bother going past your headline. It has to be just [...]

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Posted in Affiliate Marketing, Blogging, Copywriting, ecommerce, Search Engine Optimization-SEO0 Comments

OfferVault Presents Google’s New Shopping Scripts And What You Can Do With Them

Whether you are convinced Google is trying to take over the world, or you think they are simply a company who is simply fantastic at innovating ways to give people what they want, one thing is certain. They are succeeding, and they succeed because they excel at making things simple for the end-user. With Google [...]

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Posted in PPC0 Comments

How People Buy: The Evolution of Consumer Purchasing [Infographic]

“Retail therapy” – We have all heard the term and most likely put it into practice more than we would care to admit.   It’s the very thing that, like it or not, most of our holidays are geared towards…. Shopping.  Buying.  Spending our hard earned dollars on stuff we either need or just plain [...]

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Posted in Affiliate Marketing, ecommerce, Home Business0 Comments

Green Coffee Bean Manufacturer Fined $3.5 Million for Allegedly Misrepresenting Aspects of Flawed Study

Applied Food Sciences, Inc. (“AFS”), has settled Federal Trade Commission charges that it used the results of a flawed study to make baseless weight-loss claims about its green coffee extract to retailers, who repeated those claims in marketing finished products to consumers. The FTC complaint alleges the study was hopelessly flawed and that no reliable [...]

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Posted in CPA Marketing0 Comments

ALS Ice Bucket Challenge – What your business can learn from Sarah Palin

The “Holy Grail” of any marketing campaign is being able to create viral meme’s on demand. So it is no wonder that when an idea like “planking” or the guy that raised thousands of dollars to make potato salad takes root, marketers start writing opinions about what we can learn by studying the fall-out. After [...]

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Posted in Social Media Marketing0 Comments

Apple Pay – What exactly does it mean for the future of mobile payments

The big announcement today was the iPhone 6, Apple Watch (ok didn’t Samsung just do that and flop?) and Apple Pay.   This in my opinion is the company’s attempt to do what Google could not and replace your wallet with your phone. A screenshot from Apple’s announcement of Apple Pay.   As an article [...]

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Posted in Industry News0 Comments

A day in the life of web content [Infographic]

You are plugging away, churning out those articles week after week.   If you are like the rest of the blogging world, you either do one of two things:  walk away from your blog and totally not give two shakes about who views it   OR  share that sucker with anyone and everyone you can [...]

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Posted in CPA Marketing0 Comments


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