Keys to making 2012 your best year yet!
Posted on 25 January 2012.
With the New Year upon us, affiliates are getting back to the daily grind and working as hard as ever to ensure that 2012 is their best year yet. The landscape of Affiliate Marketing is always changing, and therefore new opportunities are popping up everywhere. In order to be successful, it is important to change [...]
Posted in Affiliate Marketing0 Comments
Branded Merchants – Should they allow Social
Posted on 25 January 2012.
With the New Year off to a BIG start for many in our industry I’ve been thinking about what changes and improvements I would like to see take place. Being involved in ecommerce for the past 8 years and working directly with the Advertisers first at HackerSafe, then with my Ecommerce Trade Association and now [...]
Posted in CPA Marketing, Social Media Marketing0 Comments
POF -Case Study: The Impact Of Images In Online Ads
Posted on 25 January 2012.
(On Facebook/PlentyOfFish Style Ads) The following case study provided by AdChop.com analyzes the effect that images can have on an advertiser’s ROI. These ads were part of a campaign that was run on PlentyOfFish.com to promote a dating website for single parents. PlentyOfFish offers many ad formats including the “Facebook” format that you see in [...]
Posted in Case Studies3 Comments
Mobile Targeting Secrets – Increase Conversions
Posted on 18 January 2012.
If you aren’t utilizing mobile marketing through the Adwords platform yet…you should be. Some of the most profitable and highest ROI campaigns in the affiliate space these days are mobile-targeted campaigns. Think pay-per-call and mobile relevant offers and landing pages. One of my favorite strategies for lead generation across nearly all verticals is to drive [...]
Posted in CPA Marketing, Mobile Marketing0 Comments
SOPA / PIPA Blackouts Set for Today
Posted on 18 January 2012.
By now I’m sure that everyone reading this has heard about the SOPA / PIPA legislation and what it is attempting to do. If you have not, take a look at the video below to learn how this legislation could impact our businesses and the entire internet as a whole. Many sites are planning to [...]
Posted in CPA Marketing, Industry News1 Comment
Why On Page SEO Is Still Relevant
Posted on 18 January 2012.
When it comes to search engine optimization, so much information is available about the “big” issue of off-page SEO and link building. The consensus on this is clear; a greater quantity of higher quality links will help boost your website’s rankings in the search engines. But what about on page SEO? Although it isn’t quite [...]
Posted in Search Engine Optimization-SEO0 Comments
One Quick Method for Pre-Pop Profits
Posted on 11 January 2012.
After posting the last series of articles on the importance of collecting data, I had a barrage of questions about the “best” or “easiest” way to start. Without a doubt it can be a little overwhelming trying to put all of the pieces in place for your first couple of data collecting campaigns. There isn’t [...]
Posted in CPA Marketing0 Comments
