Increase your engagement with potential customers via Facebook in 3 practical steps.

1. Study your Facebook page and absorb its space potential. In order to give your Facebook page a distinctive and precise look, upload the optimum image size – 1702 x 630 pixels at 72 dpi – this will give you a cover consisting of 851 x 315 pixels. The prime upload size for you SMB’s [...]

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Posted in Social Media Marketing0 Comments

Realize the Importance of a Customized Facebook Infographic for Your Small-to-Medium Business [Infographic]

If you have not recently rejuvenated your SMB’s cover image, you are lulling the potential in your business’ performance. Increase your SMB’s bottom line performance by increasing your Facebook likes. According to Inside Facebook’s Justin Lafferty, in Infographic: 3 reasons why SMBs need a custom Facebook cover photo (October 8, 2104), 82 percent of SMB [...]

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Posted in Social Media Marketing1 Comment

Price vs. Value: How it relates to the products that you are promoting

Every marketer wants to have the edge at selling a product or service at the highest price to be demanded, however, a truly successful sale will be cornered in a value pricing level that keeps pace with present demand. The two theories – price and value – go hand in hand and, determining which strategy [...]

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Posted in Affiliate Marketing, ecommerce0 Comments

Matomy Announces Stategic Investment In Partnership With Publicis Groupe

MATOMY ANNOUNCES STRATEGIC INVESTMENT IN PARTNERSHIP WITH PUBLICIS GROUPE Publicis Groupe to acquire up to 24.9% of Matomy, the global leader in ‘pure’ performance advertising, in order to accelerate growth in performance-based advertising Matomy Media Group Ltd. (LSE:MTMY), one of the world’s leading digital performance-based advertising companies, has agreed to a strategic partnership with Publicis [...]

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Posted in CPA Marketing0 Comments

Did Your Grandparents Just Give You a Friend Request? They Just Might [Infographic]

Galloping around Facebook is no longer a game for the young. With each passing year, the percentage of U.S. seniors who actively participate in the social media juggernaut continues to skyrocket. This infographic from www.designinfographics.com shows exponential increases in the percentage of Facebook users who also get a discount when they go out to eat. [...]

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Posted in Social Media Marketing2 Comments

6 Split-Testing Mistakes You Should Avoid

These days, your business likely depends on consistent and ever-improving conversion rates through your website. Store visits aren’t enough. The problem is, how do we know if what we’re doing is working? Sales online go up one month, down the next, and up again after that. Is it the weather? A holiday? Did the government [...]

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Posted in Affiliate Marketing, CPA Marketing0 Comments

Online News Consumption Changing from Curiosity to Spoonfeeding

Information these days doesn’t get found. It finds you. That’s the conclusion based on new internal data released by the New York Times, which shows their home page visitors dropping from over 140 million in early 2011 to just over 80 million in 2013. The reason is because “readers increasingly find links to news articles [...]

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Posted in Affiliate Marketing, CPA Marketing, Mobile Marketing, PPC, Social Media Marketing0 Comments

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